ADM Shares Key Opportunities for Innovation in Pet Nutrition Market
ADM Shares Key Opportunities for Innovation in Pet Nutrition Market
2023-02-22
New insights report looks at evolving needs of pet parents and their companions
CHICAGO—ADM (NYSE: ADM), a global leader in human, animal and pet nutrition, announces the release of a new insights report that details market growth potential within the pet nutrition arena.
Today's pet parents are increasingly concerned about the holistic, individualized health and wellness of their pets. This heightened focus mirrors people's proactive approach to their own overall well-being – a signal that the humanization of pets trend has gone mainstream. Notably, projections indicate the pet nutrition category could grow to nearly $150 billion by 20261.
"Many of the global drivers ADM has identified to power growth in human nutrition are equally relevant to propel growth in pet nutrition, including the themes of balanced wellness, proactive personalization and seeking sustainability," said Jorge Martínez, ADM's Global President of Pet Nutrition. "We're making our industry-leading insights available to pet food brands around the world so they can create new offerings that satisfy rising consumer demand."
As outlined in ADM's new insights report, top areas of opportunity include:
- Overall physical and behavioral well-being.
- Digestive health and the gut microbiome.
- Customized solutions for pets of all life stages.
- Colorful and culinary-inspired species-specific offerings.
- Premium products aligned with consumer values.
View and download our insights report!
1Euromonitor
About ADM
ADM unlocks the power of nature to enrich the quality of life. We're a premier global human and animal nutrition company, delivering solutions today with an eye to the future. We're blazing new trails in health and well-being as our scientists develop groundbreaking products to support healthier living. We're a cutting-edge innovator leading the way to a new future of plant-based consumer and industrial solutions to replace petroleum-based products. We're an unmatched agricultural supply chain manager and processor, providing food security by connecting local needs with global capabilities. And we're a leader in sustainability, scaling across entire value chains to help decarbonize our industry and safeguard our planet. From the seed of the idea to the outcome of the solution, we give customers an edge in solving the nutritional and sustainability challenges of today and tomorrow. Learn more at www.adm.com.
ADM Media Relations
Jackie Anderson
media@adm.com
312-634-8484